News

Walmart rolls back the woke

Walmart is rolling back more than prices. In late November, Walmart’s CEO John Furner shared that the company is pulling back from some of its “diversity, equity, and inclusion” (DEI) efforts.

Walmart is the latest and largest example from a growing list of companies – John Deere, Ford, Target, and Lowes, to name a few – who have been walking away from DEI policies this year. Walmart’s decision made headlines because the company is the largest retailer and private employer in the USA, and the largest company in the world by revenue.

DEI is a central plank of critical theory, an ideology that separates the world into categories of “oppressed” groups and “oppressors.” The ideology is now the guiding force in Canadian public universities and drives the agenda of “progressive” activist organizations and political parties, including most of Canada’s political leaders. Sadly, Christian families, churches, and schools are also ingesting this ideology, as it masquerades under the banner of opposing racism and hate.

But we can see what it’s really about in what Walmart is now removing. Specific changes include plans to remove sexualized and transgender products that were targeted towards children. Walmart funds have previously been linked to groups that do drag queen story hours, but the company is promising to now ensure the community events that it supports are appropriate for children. It is also ending its participation in the Human Rights Campaign Corporate Equality Index, which rates American companies based on their policies for LGBTQ employees.

“This is the biggest win yet for our movement to end wokeness in corporate America,” noted Robby Starbuck, an activist who has been very effective in calling out the woke activities of major corporations on social media. Starbuck had warned Walmart’s executives that he would be highlighting their woke agenda. This resulted in “conversations” and Walmart’s announcement followed soon after. The company clarified that it had been working on changes well before the Presidential election or discussions with Starbuck.

For an excellent discussion on critical theory and DEI, be sure to listen to the recent Real Talk podcast interview with apologist Neil Shenvi.